Ashley is a Product Designer, visual thinker, and mentor, with a talent for owning highly ambiguous, large scale projects, and organizing them into actionable outputs.

Senior UX Designer » Prime Video

June 2015 - Current
Led the design for cross-Amazon Identity and Profiles within Prime Video. Designed for remote Watch Parties in the height of COVID. Moved on to lead the International Growth program, and I am currently on the Global Commerce team leading in the Acquisition space.

UX Designer » Amazon.com

June 2014 - June 2015
On the UX Retail Browse Experience team; Researched, designed, and developed widgets used on Amazon retail pages across the world. Responsible for crafting interfaces for internal merchandizers, designed information architecture, user flows and states, and worked side-by-side with engineering teams.

UX Design Intern » Amazon Alexa

Jan 2013 - Sep 2013
Worked on the first generation Echo device several years before initial launch. Primarily focused on the iOS companion app; helped conduct research studies, designed customer journeys, and application architecture, all while learning about the (then) novel technology of voice interface (VUI) design systems. Designed and prototyped a Jeopardy style ‘echo trivia’ game & partnered with sound designers on ear-cons, as well as VUI designers on the nuances of utterances.

Visual Designer » Caffeinated Communication Studio,

Nov 2011 - Nov 2012
Coordinated design projects for clients and company including social media layouts, campaigns, marketing strategy, and company websites.

Writings

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